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CA and Digital China Signed Exclusive Distribution Agreement

Susan @ 2008-07-03 20:07 DOIT Media Group
DoSTOR July3, 2008--This afternoon, CA and Digital China signed an exclusive distribution agreement in Beijing. According to the agreement, Digital China will become CA's exclusive distributor on CA's EITM software in Mainland China.

The cooperation will focus on identity recognizing , access management, project and portfolio management, network management , dynamic virtual system management.

CA formally ended its 10 years' direct-sales business model in China, started to cooperate fully with the channel. Nick Ellis, vice president of channel sales CA Asia-Pacific and Japan, says that Digital China is China's largest IT product distributor and systems integrator. DC covered a wide range of market, and understand Chinese market very well. Thus DC is the ideal partner of CA in China.CA hopes to broaden and deepen the China market with the help of DC.

Li Shengli, general manager of Software Division Digital China, says that DC will find costomers who already deployed CA's products; secondly, they will focus on industries with mature IT systems, such as telecommunications and finance. Of course, DC will take advantage of its own distributors to cover the wide market. Li Shengli also says that they are sure to offer service to CA's previous users.

In fact, CA and DC have been in cooperation for three years. Nick Ellis, says that China's market is very large, and has its own characteristics, so they need to parterner with powerful distributor in-depth understanding local market.  

Digital China has rich experience in China. However Li Shengli admits that DC face some challenges. Different from being distributor of other firms who just enter China for a short time, CA has been in China for 10 years. Despite the challenges, Li Shengli is still confident of the cooperation between the two. CA get powerful products and DC have local resources.

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